Middleton 608-836-4044
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Surgical

About Robertson Cosmetic Center

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Meet Dr. Robertson

Dr. Robertson was born and raised in Appleton, Wisconsin. He completed his undergraduate work at Duke University, his medical education at the University of Wisconsin-Madison, his residency specializing in head and neck surgery at the University of Illinois, and his fellowship specializing in facial plastic and reconstructive surgery at an Emory University associated private practice in Atlanta.In 1996 he was hired as an Assistant Professor of Surgery and the first Director of Facial Plastic Surgery at the University of Wisconsin-Madison. He continued to serve the university full time as a surgical instructor, researcher, and mentor until 2003, when the private practice of Robertson Plastic Surgery was created. Dr. Robertson is Double Board Certified in Facial Plastic and Reconstructive Surgery as well as Head and Neck Surgery, and is a fellow of the American College of Surgeons as well as the American Academy of Facial Plastic and Reconstructive Surgery.Dr. Robertson currently resides in Madison with his wife and three children. He opened his private practice clinic in 2003 to provide more personalized services and complete patient satisfaction with regards to privacy, safety, comfort, and natural appearing results.CertificationsDr. Robertson’s education has been notable for honors at every level of schooling. He completed his Bachelor of Science in Psychology and Art History in only three and one-half years, with the distinction of graduating Magna cum laude. Medical school followed with multiple awards for leadership, scholarship, professionalism, and service.In 1990, Dr. Robertson finished medical school number one in his medical school class. His excellence was rewarded by completing his residency and fellowship training at some of the most competitive programs in the country. This included five years of rigorous training in head and neck surgery in Chicago, followed by one year of dedicated cosmetic and reconstructive facial plastic surgery study in Atlanta. He is Board Certified by the American Board of Facial Plastic and Reconstructive Surgery and the American Board of Otolaryngology Head and Neck Surgery.An active member nationally with the American Academy of Facial Plastic Surgery, he has served on boards that oversee fellowship curriculum and research awards. He has also lectured nationally and published articles on rhinoplasty, botox, facelifts, wound healing, ear surgery (otoplasty), upper and lower eyelid surgery, tissue adhesives, skin resurfacing, and facial soft tissue fillers. Not only has he personally performed thousands of procedures in facial plastic surgery, but he has also taught others to practice and master proper techniques.Dr. Robertson is a Fellow of the American College of Surgeons (FACS), the American Board of Cosmetic and Plastic Surgery (FACPS) and the American Academy of Cosmetic Surgery (AACS). He is also a member of the American Society for Laser Medicine and Surgery (ASLMS) since 2006.Dr. Robertson is recognized for his expertise and safe, beautiful outcomes with cosmetic injectables including Botox Cosmetic, Juvederm and Voluma. He has earned the prestige and honor to be selected as an AMFAST trainer for Allergan. This means that as soon as Allergan products are commercially available they will be found at Robertson Cosmetic Center! We are also a Top Account with Allergan and represents the top 160 of all Allergan accounts in the US!

What are the most challenging and rewarding aspects of your job and why?

The challenge is to establish a consistent history of beautiful and lasting natural results in a patient population that is inundated with misinformation. Unlike Hollywood tabloids, sensational celebrity examples, or “Real Housewives” caricatures, the best cosmetic surgery results are those that go undetected. Therefore, the reward is providing the return of self-esteem and confidence to patients who seek my care. Especially when they look so natural that they can share their secret with others, or keep it personally to themselves.

Who do you look up to or admire in business and why?

Dr. Steve Dayan of Chicago. He was my junior resident, but has been on a trajectory unlike any peer. He owns a busy surgical and non-surgical practice, a monthly national publication, a thriving surgicenter, a research center, and he lectures internationally, directs a spin-off public relations firm, and even wrote a New York Times bestselling book. I am constantly amazed at his business productivity.

What has been the high point of your career so far?

Transitioning from an academic professorship to a private practice ownership. When I left the UW Hospital in 2005 and created Robertson Plastic Surgery I had to invest in brand new skills and disciplines, concepts that are often foreign and difficult for physicians. Self-educating in P/L analysis, HR, inventory, business development, and branding all were exciting and fulfilling. But the best reward was the personal control of my life that I reclaimed, and the resultant re dedication to my family.

Thinking back on your career, what advice would you give your 21-year-old self?

I had a great time balancing academics, athletics, work, and social life all the way through college, med school, and residency. So, applying the question to when I landed my first real job in my early 30s, I would counsel myself to resist convention. Meaning that professional happiness is not driven by cookie cutter, buttoned up, predictable personality or decision-making. It begins with being true to yourself, your personality, your strengths, and your ambitious dreams. After that realization, pursue with the zest and authenticity that big dreams deserve. As I tell my kids, life is too short to be mediocre.

What would you say are the best things about living and working in Dane County?

Dane County is great to work in because there is wonderful balance between work aspirations and play opportunities. There are brilliant minds and businesses everywhere, but they conduct themselves with such ease and professionalism that cutthroat experiences and confrontational relationships are rare. And even if you do have a rare off day, time on the multiple lakes or rolling your bike through gentle countryside will make you grounded again.

Do you have any secret talents or abilities that people would be surprised to discover?

I love working with my hands and keeping busy. So, despite being a weekend sports warrior, I also feel accomplished in softer pursuits like cooking and even needlepoint. I have made a Christmas stocking for all my children, and a keepsake needlepoint project like a Robertson tartan throw pillow or framed tapestry for all of them.

What are your guilty pleasures?

I have a horrible sweet tooth, and luckily a metabolism to allow some indiscretions. So, I can sneak into the kitchen for a little ice cream once the family is asleep.

Testimonial